As Ireland’s online sector continuies to grow and showing a 45% increase in Irish e-commerce sites revenue for the second consecutive year, Back 4 Good has broken through the 100k followers for it’s Back 4 Good -Your future in Ireland FB page .
With 50% of website traffic coming from mobile phones versus 42% on desktop and 13% on tablet this is the first year that mobile traffic has taken over as the device of choice when accessing the web .
Today’s numbers from Back 4 Good position this exciting new concept ideally for its next phase of development, the introduction of E-Learning and Membership subscriptions to the platform along with the selling of services and products associated with it’s lifestyle sections.
Since launching in November 2016 the concept has become a top performing social media driver of traffic and it’s early focus on Facebook has resulted in the Back 4 Good platform gaining over 500k followers across the globe wth the migration of these followers on the the Back 4 Good platform through www.back4good.ie is gathering at pace.
The site has developed into a lifestyle platform covering areas such as Wellness,E -Learning,Careers,Property,Pensions,Relocation,Mindfulness and much more .
Back 4 Good has an audience predominantly consisting of 67% of Millennials with the age profile of the users ranging from 16 to 31 with 55% of users requesting online offers from the platform through both the website and the Back 4 Good social media network on Facebook,Instagram and Twitter .
The concept of living and working in your own town,city or village is attracting significant numbers and the platform is represented in 100 cities from Philadelphia to Shanghai to London to Prague and from Auckland to Yangon.
Set up originally as a Ireland campaign to attract back skilled emigrants to the Irish labour market the concept’s appeal is now global.
The platform has set a Target of over 1 million online followers by March 2018 and based on the response to date this target is very realistic .