Recruiting and Retaining employees the big issue in the Advertising industry .
  • December 16, 2016
  • News
Recruiting and Retaining employees the big issue in the Advertising industry .

As Irelands economy is expanding the demand for skilled professionals in the Marketing and Advertising sector is particularly strong .

As advertising income is expected to grow by around 28% the demand for skilled professionals with become more acute in 2017 .

Working in the industry is very attractive ,if you are in certain age categories and a survey just released by IAPI shows that it’s an overwhelming young industry with 69% of those working in creative agencies aged between 26 and 40.

IAPI CEO Tania Banotti has stated that there is significant demand in all occupations in the sector ” ” our annual census shows significant demand for qualified staff across a wide spectrum,particularly computing and digital marketing ”

IAPI go on to say that finding and retaining the top talent was one of the major concerns for the industry .

The retention issue is a very real source of concern in the industry with 357 people leaving their jobs to join another firm in the same industry .

Check out the many roles on www.back4good.ie today including marketing managers ,creative web designers and more .